When it comes to the home page, less is more. 80% of people who visit your site will only see the first two screens and spend approximately 11 seconds browsing, so it’s important to give them what they want right from the start.

We are all familiar with the classic freebie. The person goes to your website, they see a pop-up where they sign-up to your newsletter, and in return they receive a copy of your freebie.

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the same time. I’ve put together some of the most common graphic design mistakes and how you can avoid them.